The 4 Big Challenges People Don’t Talk About When Running a Business

Obstacle #1: Facing failure and rejection

This is a given when you are starting from scratch without any backing or reputation. No one is going to take you seriously or care much.

“Why the hell am I doing this again? I’m not making anything and can’t see where it’s going. Maybe this is not for me”.

In my opinion, the two most important skills you need to master as a business owner are self-awareness and humility.

Obstacle #2: Being swayed by money or the lack of it

Money is a funny thing. Too little and you’ll suffer. Too much and you’ll go crazy.

Obstacle #3: Dealing with good and bad relations

Running a business is always about people, whether you like it or not. You will deal with staff, suppliers, contractors, customers, clients, and even down to the barista who makes your coffee every day.

Obstacle #4: Juggling work and life

At the time I’m writing this post, I have a 2.5 years old son.



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Alvin Hermanto

Alvin Hermanto


Family first // Principal @relabstudios // Customer-obsessed digital design agency // Design sprint advocate // Melbourne // Say hello @alhermanto